ABOUT ME

My name is Jennifer Figueroa, founder of Creative Jungle, a 360° marketing agency and audiovisual production company where I develop visual direction, content, and storytelling for artists, brands, and live experiences.

Personality

I am a highly sensitive, deeply creative, introspective, and curious person. I constantly question my ideas and my environment, which allows me to think beyond the conventional and find authentic solutions. I consider myself highly resourceful, with strong communication skills, emotional intelligence, leadership, and the ability to work seamlessly in team environments. I have an open mindset and a strong drive for continuous learning, growth, and evolution.

Academic background

My academic background includes a degree in Communication from Tecnológico de Monterrey, with a focus on film, entrepreneurship, and audiovisual storytelling. I studied across three cities—Aguascalientes, Guadalajara, and Mexico City—which enriched both my professional and personal perspective. I further complemented my education with a diploma in Music Production and another in Organizational Management, allowing me to integrate both a creative and strategic business vision.

Multidisciplinary artist

My profile is deeply multidisciplinary. I am a singer, songwriter, actress, fashion and commercial model, and a dancer trained in over 12 different styles. I also work in visual arts, including oil painting, graphite drawing, sculpture, and ceramics. This diversity allows me to approach projects from multiple perspectives and build visual concepts with greater depth, coherence, and intention.

Experience (Modeling & Brand Work)

I began my professional journey at the age of 13 as a model and content creator on social media. What started as a hobby quickly evolved into a professional path, generating income by the age of 15. I have worked with brands such as Dior, Liverpool, and various fashion, jewelry, and beauty brands, as well as with music artists like Kevin Roldán.

Audiovisual Production

Throughout my career, I have gained experience across multiple areas of audiovisual production. I worked as a production assistant and actress in the Mexican film “Pregoneros,” directed and produced music videos such as “Sub Sole,” collaborated on short films like “Ausencias” in makeup, wardrobe, and production roles, and directed a documentary filmed inside a psychiatric facility, where I was involved in direction, production, audio, photography, video, editing, and post-production.

Creative Jungle + Artists

As the founder of Creative Jungle, I have led content creation and creative direction for artists and live events, collaborating with booking agencies such as Bighippo and working on projects involving internationally recognized artists including Backstreet Boys, Imagine Dragons, Christina Aguilera, Alejandro Sanz, Sting, María Becerra, Sech, Belanova, among others, as well as various festivals and concerts.

Present & Focus

Currently, alongside my work in creative direction and content, I continue developing as an artist—working as a singer, songwriter, actress, and maintaining an active career as a DJ for over two years.

My professional approach is rooted in the integration of creativity, visual storytelling, strategy, and execution. I have strong skills in photography, video production, editing, marketing, and storytelling, allowing me to develop projects holistically—from concept to final execution.

My Philosophy

Beyond creating content, my work focuses on building identity, generating emotional connection, and crafting visual experiences that can truly be felt. I strongly believe that what we see has the power to shape what we feel, remember, and how we connect with the world.

"In the end, it’s not just about creating images—it’s about creating something that lasts."

Jennifer Figueroa